HARD ROCK HOTEL PALM SPRINGS SUPPORTS PINKTOBER™
HARD ROCK INTERNATIONAL SUPPORTS BREAST CANCER AWARENESS WITH 15TH ANNUAL PINKTOBER CAMPAIGN
Hard Rock Hotel Palm Springs invites guests to ‘Get into Bed for the Cause’ by adding a pop of PINK this October in honor of the brand’s 15th annual PINKTOBER™ breast cancer awareness campaign.
Hard Rock Hotel Palm Springs’ commitment to breast cancer awareness and research runs throughout October with the ‘Get into Bed for the Cause’ campaign offering guests luxurious pink sheets, pink robes, iconic Hard Rock PINKTOBER pin and a signature turndown. When guests stay in PINK sheets rooms, 25 percent of the room rate goes directly to The Breast Cancer Research Foundation®. These special PINKTOBER package rooms can be booked online at HRHPalmSprings.com under the “Specials & Packages” section, or by calling reservations at 1.800.280.2971.
Hard Rock’s PINKTOBER also gives fans the opportunity to show their promise to PINK throughout the month. PINKTOBER products are sold exclusively at Hard Rock properties worldwide, including Cafes, Hotels and Casinos, and online at www.hardrock.com. Hard Rock Hotel Palm Springs will offer the PINKTOBER pins for about $12 each.
Proceeds from the sale of PINKTOBER products will benefit The Breast Cancer Research Foundation and The Caron Keating Foundation (U.K.) with 15 percent of the retail price of each pin and other products going directly to the cause. For additional information on the PINKTOBER™ program, please visit www.hardrock.com.